The power of keeping a notebook and the launch of new project: TrayMinder app

Happy new year!  Thank you for your patience as I took some time off from this blog to spend time with my family over the holidays.  Besides the hustle and bustle that the holidays bring, I was also busy trying to finish an important project before the end of 2017 (more on that later!).  I’m happy to report that I was able to complete the project, just in the nick of time.  That’s the thing about new year’s resolutions – you often accomplish more in the month of December than you did in the entire 11-month period from January through November because you know you’re up against a deadline.

Le Pen and Moleskin notebook

I’d like to share a simple ritual that has really helped me to stay on track of my short-term and long-term goals.  As I mentioned in the post, tips for accomplishing more, I buy a new notebook to write down my resolutions at the start of each year.  I carry this notebook with me so that when an idea or inspiration pops into my head, I can quickly jot it down before I forget it.  By the end of the year, my notebook is filled with blog article ideas, useless inventions, books I want to read, meaningful quotes, and funny things my boys have said.  I like to reflect upon the year and cross off items that I have completed.  The act of writing my goals down and crossing off accomplished items helps me to keep myself motivated and to hold myself accountable for the things I want to achieve.  Of course, there are a few items that are on my list every year that I still have yet to cross off!

RELATED: New year, new start: tips for accomplishing more in 20177 tips for success you can learn from Chip and Joanna Gains from Fixer Upper

The project that I mentioned earlier was the launch of TrayMinder, a clear aligner tracker app on the App Store.  I originally came up with the idea when I was looking for an app with a timer feature to help my orthodontic patients who use Invisalign® to track their average daily wear time.  When I couldn’t find a suitable app that I would personally recommend, I quickly jotted the idea down in my notebook.  Over the next few weeks, I brainstormed for ideas on how I could create a simple, yet intuitive app that would improve my patient’s overall experience and success with their orthodontic treatment.

Over Thanksgiving dinner in 2016, I pitched the idea to my software engineer friend and the seed was planted.  We decided to work on it during our “free time,” in between our demanding jobs, parenting responsibilities, and other life changes (new job and new home for my friend).  Over the course of 2017, we tackled the TrayMinder project on week nights after our children went to sleep and carved out weekend time to dedicate to the project.  We even scheduled “playdates” at each other’s homes and worked on the project while our spouses watched the kids.


We owe much gratitude and appreciation to our spouses, who believed in our vision and graciously took over childcare duties when we needed the extra time to work on the app.  They were also our sounding boards when we needed feedback on our various ideas.  I am also incredibly grateful to my sister, who took her role of “beta tester” extremely seriously and provided the most insightful feedback.

Reflecting on the 1-month anniversary since the launch of TrayMinder, my friend and I are thrilled with how well the app has been received.  TrayMinder is now the #1 Invisalign® app on the App Store, thanks to the support of our family, friends, colleagues, patients, and app users, all of whom have helped to shape this app that we feel so passionate about.  Looking forward, we hope to be able to bring the power and convenience of TrayMinder to many more users in the months to come.

If you or someone you know uses clear aligners for orthodontic treatment, please check out TrayMinder on the App Store – it’s free!

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Happy Chic Mom, a blog for moms

The post, the power of keeping a notebook and the launch of new project, first appeared on Happy Chic Mom.

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